Tracking and analysis of your Facebook, LinkedIn and Google lead gen campaigns to lower CPL and increase lead quality.
Tracking lead customer data made simple
For marketers, spend and attribution is everything. With Driftrock you can learn more about your leads, where they come from and what they go onto do. Optimise your campaigns accordingly, based upon lead quality signals.
With a few clicks Driftrock helps you learn more about your leads and customers
Setup smart, dynamic segments for high-quality leads, and analyse which campaigns deliver them.
Track key campaign stats across Facebook, LinkedIn, Google, Website and Affiliates to save time and focus on optimisation.
Track every click, QR code or UTM to lead, and on to offline purchase from your CRM.
Work out where your leads are coming from, as they engage with your brand across digital. Red-flag geographical areas of low-interest and engagement.
Segment and track leads and customers across Search & Social. Use our data breakdown tool to learn more about your lead data.
Driftrock builds a single customer view to track every click, visit, source, campaign, audience, ad, QR code through to an offline purchase.