Custom Audiences allow you to target, exclude and find lookalikes of customers or leads in your list. While you can upload these via CSV, Driftrock does this automatically every 3 hours from your CRM or Driftrock leads.
- This helps keep audiences fresh with the latest records for exclusions.
- It enables you to nurture leads through the funnel with sequential relevant ads that increase conversion rates.
- It helps you scale higher performing Lookalike audiences by automatically syncing tens or hundreds of audiences.