CPG Marketing Solutions

Issue and track coupons online to offline whilst building your CRM and declared database.

"The team at Driftrock helped us deliver a seamless on-trade activation for Dry January – it was a resounding success, delivering against all of our campaign objectives.” – Liam , Customer Marketing Manager at Lucky Saint

Capture high quality data, to drive proven offline sales, footfall and D2C sales.

Distribute coupons at scale through search and social.

Using Driftrock and social advertising, brands like Heineken and Coke distributed brand activation coupons at a massive scale.

Track online ads through to in-store sales.

Using Driftrock's online to offline measurement tool, track digital campaigns from click through to offline purchases in-store.

Increase in-store footfall rates.

Use Driftrock's audience marketing suite to nurture leads through to in-store visits, using personalised messaging.

Understand where your leads are coming from, and which store they go onto visit.

Use Driftrock's geo-analysis tools to plot where your leads are coming from, and which stores they go onto visit. Red-flag sites of low interest or poor footfall.

Weather triggered campaigns.

Trigger campaigns based upon weather conditions to increase engagement and boost your return-on-investment.

Deploy local, personalised campaigns at scale.

Deploy tens to hundreds of personalised campaigns at once, geo-targeting specific locations & store radiuses.